Insurance Lead Program - How to Pick a Great Annuity Lead Generating Product
Don't be fooled by another insurance salesman telling you that you WILL become a millionaire if you buy his latest book. I am not down-playing every resource that you can use to better your insurance or annuity sales. I personally believe that every agent should have some kind of educational book to help them sell insurance and annuities. Here are a few rules to picking the right book.
1. Research the Author!
Most of the books on the car charity are written by people that havn't made money selling insurance, but HOPE to make money selling their book. Often times these books are full of just general ideas that the author has learned from a friend or just simply made up. You should "google" the authors name and see if he/she actually has the experience that they are promising you that they have. I did this with the author of the book that I purchased and I found out that the author was known as the "89 million dollar man" in annuities. He has now sold over $105 million in annuity premium. That is a very credible author. If you google an author and you don't find results like this, the book is not worth buying.
2. Length and Content!
Don't buy a book unless you know 1959 Topps baseball cards long the book is. You may pay up to $300 for a 30 page book that teaches you things that you knew in the Mercedes Benz Look for something that has some 1986 Fleer baseball cards The book that has helped me is almost 500 pages and is full of useful information. If the author is confident in the product, they will TELL you how many pages the book has.
3. Leads AND Sales!
Find a book that takes you through the ENTIRE process from generating leads to finalizing the sale. It doesn't do you much good to learn how to generate more leads than you know what to do with if you don't know how to make the sale. Or you learn how to make the sale but you don't know how to get clients to sell to!
The book that I bought and will Dunny until it's no longer for sale you can find here: endlessannuityleads.blogspot.com/endlessannuityleads.blogspot.com/ This is the BEST book for learning how to generate endless leads and convert them to sales!
